Smart Marketing Stories "A Collection of Little-Known Smart Marketing Stories and Examples"

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Contents

1 Introduction

2 Goals Of This Section

3. First Hand Experience 1 3a. Humber Beginnings

3b. Where’d Everyone Go?

3c. Miss Information Is Ripe

3d. The Non Doers

3e. Your Ideas Are Being Stolen As You Read This 3f. The Doers And The (Almost) Winners

3g. Improving And Learning

3h. Watch And Listen

3i. 2 Ways To Almost Guarantee Your Success

4. Summary

5. Goals Of This Section

6. First Hand Experience 2

6a.When Jv’s Go Horribly Wrong

6b. JV’s From The Other Side

6c. The Dreaded JV Approach

6d. The Question On Our Lips When You Approach Us

6e. 3 Important Tips

6f. How This Manual Came To Exist

6g. Time Is Money. How Much Are You Wasting?

6h. Adapt To Survive

6i. Why Deadlines Are Bad

6j. JV Approaches, A Timescale.

7. Summary

1. An Introduction

I absolutely love listening to other people and their experiences, whether it’s about online marketing, or another subject entirely. It’s a great way to learn and has saved me a great many mistakes in the past, and no doubt will do so again in the future.

This is why we’ve put this manual together. It’s a compilation of some of the most valuable lessons we’ve learned about online marketing through over a decade of experience between us. It’s an interesting way to learn, and hey, if it’s going to solve a bunch of problems before you even come up against them, it shouldn’t be missed.

The power of hindsight is a powerful ally to have at your disposal.
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